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ZoneTrace™ Passive RTLS Platform for Retail Intelligence

Deliver continuous, automated, item-level visibility with overhead RAIN RFID scanning — enabling retailers to identify, locate, and track merchandise in real time and transform inventory accuracy, loss prevention, replenishment, and omnichannel fulfillment.

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Transforming Retail with Continuous 2D Item Intelligence

ZoneTrace™ provides always-on item visibility using overhead passive RFID scanning. By pinpointing the real-time location of tagged merchandise in 2D space, retailers gain actionable insights that eliminate manual processes, reduce shrink, improve inventory accuracy, and support faster fulfillment across every store environment.

Performance Highlights

  • Flexible mounting height support from 10–50 ft, allowing installation across a wide variety of store ceiling types and layouts.
  • Rapid tag processing speed of 8 ms read intervals ensures fast, accurate item detection even in high-volume environments.
  • Precise real-time location accuracy within 1.5 ft provides dependable item positioning for both operational and analytical use cases.
  • PoE+ infrastructure for streamlined deployment simplifies installation and reduces the need for additional electrical work.

Core Technology Capabilities

  • Fixed overhead infrastructure delivering fully automated, real-time visibility
  • 2D identification, location, and tracking of RAIN RFID–tagged assets
  • Continuous, always-on scanning that captures each item’s last known location
  • Directional movement tracking between defined store zones
  • Visual dashboard with adjustable zone mapping and live overhead tracking
  • Integrated antenna + reader powered by PoE+ for scalable, cost-efficient deployment

Deployment Advantages

  • Minimizes handheld scanning and limits manual intervention, helping staff stay focused on customer-facing tasks.
  • Provides wide-area coverage from overhead vantage points, improving visibility across sales floors, stockrooms, and transition zones.
  • Hands-free automation reduces errors
  • Scales across stores and supply-chain locations
  • Enables real-time visibility at enterprise-wide scale, giving retailers consistent item intelligence across every store location.
  • Deploys quickly with minimal infrastructure—plug in and map zones

Where ZoneTrace™ Delivers Value

1

Inventory Optimization

  • Real-time, automated stock counts
  • Reduce or eliminate manual cycle counting
  • Improve data accuracy and lower carrying costs
2

Loss Prevention & Shrink Insight

  • Visualize item “breadcrumb trails” across the store
  • Identify when, where, and what merchandise goes missing
  • Detect long-term shrink patterns
3

Omnichannel Fulfillment

  • Confidently sell across all channels down to the last item
  • Reduce out-of-stocks and improve sales
4

Customer Experience & Merchandising Insights

  • Analyze store movement trends
  • Respond faster to buying and merchandising needs

Ready to See ZoneTrace™ in Action?

Schedule an exploratory assessment to determine how ZoneTrace™ can improve visibility, accuracy, and operational performance across your stores.